Terry Booth, CEO of Aurora, says they signed this deal to help forward CBD research in sports and the benefit is for the athletes who use cannabis for their health and wellness.

This is a landmark deal that will drive forward the potential of the CBD industry that is expected to grow $648 million by the end of 2019. As athletes have taken up CBD faster than any medication in the past, and the reason for this is it is natural, non-toxic and it works.

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